Are hardcore Apple fans holding out for the iPhone X?

As has become common over the last few years, last week’s Apple launch event stopped fanboys and tech lovers in their tracks. Unlike years past, however, the perennial star of this event–the newest iPhone–drew much less excitement from consumers than its predecessors. Slice Intelligence reports that the first five days of pre-orders for the iPhone … Continue reading Are hardcore Apple fans holding out for the iPhone X?

Apple launch preview: Apple cleans everyone’s clock in online smartwatch sales

It’s that time of year: Starbucks starts serving Pumpkin Spice Lattés and Apple serves up its crop of new hardware. This year, we are watching to see if Apple fanatics have been waiting for a watch that is smart enough to work without being tethered to an iPhone. While about one in five iPhone buyers … Continue reading Apple launch preview: Apple cleans everyone’s clock in online smartwatch sales

Amazon Echo is officially mainstream

Alexa, are Echo devices going mainstream? Yes. According to the latest data from Slice Intelligence, the demographics of Echo device owners are evolving, as women add Amazon’s smart speaker to their households in increasing numbers. This trend culminated in December, when 50 percent of Echo revenue came from women, compared to only 23 percent at launch. Gen X and boomers … Continue reading Amazon Echo is officially mainstream

AirPods take wireless headphone sales off the chain

The long-awaited AirPods release capped the the year that headphone buyers cut the cord, as wireless models comprised half of all online headphone sales in 2016.  the AirPods premiere was the biggest headphones sales day in 2016 In December, a whopping 75 percent of headphones sold online were wireless. It is not coincidental that this was also the month … Continue reading AirPods take wireless headphone sales off the chain

Cyber Week shopping preview: 2015 season provides glimpse of what to expect this year

Cyber Week is traditionally the most lucrative seven days of online shopping, and last year was no exception: in 2015, Cyber Week accounted for nearly one-third of revenue generated during the 2015 holiday shopping period. Sales were 42 percent larger than Cyber Week 2014 and three times larger than the average 2015 week. “We will be watching the … Continue reading Cyber Week shopping preview: 2015 season provides glimpse of what to expect this year

iPhone 7: for the first time, the Plus model is the most pre-ordered

Data from Slice Intelligence just revealed the first online sales figures for the iPhone 7, and early shoppers prefer the Plus. Among those preordering the iPhone 7, in the first 48 hours of availability, 55 percent ordered the Plus model. By comparison, over half of the iPhone orders of the 6 and 6s were for the regular … Continue reading iPhone 7: for the first time, the Plus model is the most pre-ordered

back to school is growing and starting earlier online

The back-to-school shopping season is a predictable boon to the offline retail worlds, but has been a bit tardy to the online one.  According to data from Slice Intelligence, this year’s online shopping season is up nine percent, while the revenue generated by these purchases* grew by 10 percent.   Curiously, online back-to-school shopping apexed one week earlier than the previous two years. This year, school-supply sales … Continue reading back to school is growing and starting earlier online

console brands are finding new players in the mobile market

Nintendo games on your iPhone? Yes, the console game developer known for exclusively creating games for their platforms recently announced plans to start developing mobile games. With the buzz surrounding Nintendo’s mobile move, and the gaming industry gathering at E-3, Slice Intelligence decided to look and see if the console-to-mobile trend is helping console game developers freshen their revenue stream. Data indicates that the mobile pivot is attracting new … Continue reading console brands are finding new players in the mobile market

earnings aside, over 60 percent of fitness trackers purchased online Q1 were Fitbits

Despite a tepid reaction from Wall Street, Slice Intelligence reports that the company is in a league of its own. Fitibit leads the online athletic wearables market and has tracked 45 percent of the category’s sales during the first quarter of 2016. Fitbit’s leading position is even more apparent when we look at online item sales; 62 percent of athletic wearables purchased … Continue reading earnings aside, over 60 percent of fitness trackers purchased online Q1 were Fitbits

Hoverboard orders go up in flames in December

Hoverboards are blowing up on social media, literally! The breakout gadget of the 2015 holiday season came under fire in December; many major U.S. cities, and airlines, have flat out banned the new people-movers. Worst of all, these mobility products have been known to spontaneously combust. Online orders peaked in November, the month prior to the bad press, December hoverboard orders dropped by 56 … Continue reading Hoverboard orders go up in flames in December