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Amazon Fire Sticks it to the cord-cutting competition

In the competitive over-the-top video streaming device race, Amazon is on fire. Data from Slice Intelligence revealed that 48 percent of all online sales were on Amazon devices in 2016. The Fire Stick alone generated 35 percent of the streaming spending in this market. two Fire Sticks are better than one Amazon video streaming hardware also has a higher repeat … Continue reading Amazon Fire Sticks it to the cord-cutting competition

Asos wins the hearts and wallets of millennials online

Brands, retailers, and the media obsess over what makes Millennials tick. And it’s no wonder–this group wields over $4 trillion in spending power.  With this in mind, Slice Intelligence decided to size up the apparel market to see where millennials are buying fashion online and what they are spending. Numbers show online shopping from this most coveted generation accounts for the largest share … Continue reading Asos wins the hearts and wallets of millennials online

Mobile gaming 2016: Pokémon GO caught more revenue than any other game

Mobile gaming companies don’t play around–the market rakes in big bucks. New data from Slice Intelligence suggests the average gamer spent $77.60 on mobile games in 2016,  an increase of seven dollars over last year.  Pokémon GO is the most popular mobile game of 2016 Niantic’s mobile game drove 86 percent more money than any other game in … Continue reading Mobile gaming 2016: Pokémon GO caught more revenue than any other game

Slice Intelligence Releases Amplify For Mobile Games

SAN MATEO, CA – March 1, 2017 – Slice Intelligence, the leading e-commerce and analytics firm with a panel of 4.7 million online shoppers, today announced its release of Slice Intelligence Amplify, the only customer segmentation and acquisition platform to leverage actual consumer buying behavior to boost audience discovery and targeting. Following its acquisition of … Continue reading Slice Intelligence Releases Amplify For Mobile Games

#GrabYourWallet, take online market share

The #GrabYourWallet campaign calling on consumers to boycott retailers selling Trump-branded apparel products does indeed appear to be affecting online sales, according to new data from Slice Intelligence. Slice reports that retailers called out in the campaign saw share of online apparel sales decline since #GrabYourWallet began. Neiman Marcus, zulily, Gilt, and Zappos.com all lost market share in the apparel category between … Continue reading #GrabYourWallet, take online market share

Tinder’s growth is on fire: paid users increased 71 percent in 2016

Millions of Americans are spending big bucks for online dating services. And with Valentine’s Day a week away, Slice Intelligence released new data on the online dating market that reveals Tinder’s buying population is the fastest growing amongst all internet dating services. Tinder’s premium swipers increased 71 percent in 2016 compared to 2015, which dwarfs the overall paid member growth of nine percent … Continue reading Tinder’s growth is on fire: paid users increased 71 percent in 2016

millennial men make Super Bowl Sunday Pizza Day

We’re just three days away from Super Bowl Sunday, a day of football, cheesy TV ads, and one more thing: plenty of pizza orders.  Slice Intelligence found that Super Bowl Sunday has been the single largest day of collective online pizza sales for the past three years. Online order data including Papa John’s, Domino’s, and Pizza Hut shows that … Continue reading millennial men make Super Bowl Sunday Pizza Day

Echo turns up the volume on Amazon’s ambitions as audacious bets pay off

From delivery drones to Alexa devices, Amazon’s commitment to innovation is helping the company maintain its e-commerce dominance. New data from Slice Intelligence shows this innovation is paying off as spending with Amazon – including sales from first and third party sales, Amazon.com and Prime Now – accounts for 43 percent of all the revenue generated in the U.S. online market … Continue reading Echo turns up the volume on Amazon’s ambitions as audacious bets pay off

Amazon Echo is officially mainstream

Alexa, are Echo devices going mainstream? Yes. According to the latest data from Slice Intelligence, the demographics of Echo device owners are evolving, as women add Amazon’s smart speaker to their households in increasing numbers. This trend culminated in December, when 50 percent of Echo revenue came from women, compared to only 23 percent at launch. Gen X and boomers … Continue reading Amazon Echo is officially mainstream

online hotel bookings up 415 percent in DC for inauguration week

With the Presidential Inauguration just a day away, Slice Intelligence looked into how the event is impacting travel to the nation’s capital. Slice measured online hotel bookings for the week of the Inauguration and found, as President-elect Trump would say, a HUGE increase relative to the previous year. Online hotel bookings for the DC area during Inauguration week are up 415 percent compared … Continue reading online hotel bookings up 415 percent in DC for inauguration week